The book, and the program, is a take-no- prisoners, no BS, attitude adjustment for those of us who call ourselves entrepreneurs. Following the success of his prime- time show, C-Suite With Jeffrey Hayzlett, companies and events always want to know what is the secret behind the success of entrepreneurs and executives who can move mountains.
I’ve owned franchises, ran small businesses (and sold over 200 of them), and I have been the CMO of a Fortune 500 company. I’ve learned that in every business and in every industry, limitations exist everywhere – mostly in our minds and in the stories we tell ourselves. Getting past these limitations is hard work. My new book and keynote focus on the attitude we need to overcome the obstacles that face our businesses every day. No one is coming to save us, none of us will win the lottery. Everyone can think big, the art is in acting bigger.