Relationship Economics
How far you climb the corporate ladder, or how quickly your company reaches its first million (billion?), is directly proportional to the strength of the relationships you form. There’s no greater economics system than one that is fueled by relationships. Be they with lateral cohorts or those formed with others far above you.
Relationships influence your personal and professional growth. They strengthen your strengths and help you weed out the weaknesses. They keep you on a path of growth at all times because you’re constantly challenging yourself to show up and meet the standard around you. But the real goodness happens when those professional relationships dig deeper and companies become massive powerhouses. And there are mind-blowing volumes of literature on networking, from surviving your networking meetings and conferences to becoming a full-on “network commando”. But there’s very little information on the hybrid approach that we teach here at Nour Group.
It’s also the topic of a book I authored, Relationship Economics®. Networking is about Strategic Relationship Planning™. A process we developed that includes business relationship metrics that redefine ROI as Return on Involvement™, Return on Influence™, Return on Integration™, and Return on Image™. Your meetings, networking opportunities, industry conferences will never be the same. You’ll walk in with a knowledge that will create a skill in you others only envy. When you walk in the room, they’ll know you’re the person to make a connection with. And you’ll know if it’s one you want to make. What happens next? Revenue. Shifting from manager to chair. Changing your professional status, on all levels. The book is a must-read for all who long to step up to their ultimate potential, and the core concepts of Relationship Economics® will forever change the way you leverage your business relationships.
Adaptive Innovation
The ability to fail, to do it often, and recover quickly are the marks of true industry leaders.
Companies who want to deliver maximizing production capacity for innovative products and services, who want to bypass traditional delivery mechanisms to reduce time and cost to market, who desire to drive value in buyer/seller interactions, and who want to proactively leverage insights for the network, are companies that have a strong grasp of what Adaptive Innovation does.
It’s knowing how to make mistakes, where to make them, and how to learn and recover as quickly as possible.
Because the company that masters innovation is the company that leads their industry in performance, revenue, and customer loyalty. If you’re ready for your company to own its share of the market, you’re ready to develop it’s capacity for Adaptive Innovation.
Connectability
Develop superior partnerships. Learn why emotional awareness, personal authenticity, humor, and servant leadership are keys to influencing. Uncover how awareness and performance factors into forming successful and powerful connections. Learn what effective teams and leaders know about honesty. Discover the impact of emotions in decision-making, and how to create your own luck.
#NewNorm
Elevate yourself above the market noise with these 8 #NewNorm strategies to get their attention, influence their thinking and issue a
call to action (even when an estimated 75 percent of your target market doesn’t believe your advertising and marketing).
Dive into perfecting your influence. Dive into owning your industry.
Enterprise Evangelism
Create brand evangelists. Every time. Learn to go beyond the status quo to make your company stand out in the minds and hearts of your customers, investors, and teams. Discover techniques to standing out. Master the details and finer points of meeting people and making them feel important. Master exceptional relationship experiences and you’ll own them every time.
Sharing Economy
Give your business the leading edge that Airbnb, Lending Club, and City CarShare have in common. Disruptive innovation in peer-to-peer business models are powered by real-time insights, highly personalized sharing, global distribution, and reuse of excess capacity in goods and services. Learn to add in trust and transparency for a powerful combination that customer feel.
