Keynotes
(Customized to your needs)
Innovative Thinking – Cracking the Creative Code!
Embrace innovation. Thrive on creativity. Some people think these words are empty marketing mantras. Others eat them for breakfast and go after the prize in the box. Which are you? And by the way, what (or who) is stifling your company’s creativity? Is it you? Don’t be left hungry—learn how to overcome the obstacles that stand in your brain’s path to becoming a super-powered creativity machine, through exercises like Random Association and Lon’s secret stash of fun activities. Capes not included. (But by the end of 50 minutes, you’ll feel like you’re wearing one, as your mind explodes in new ideas.)
How your brain functions (or doesn’t)
Demonstrations of your brain’s difficulty to be creative
Examples of exercises like “random association” that teach your brain to generate new ideas
How to overcome obstacles and excel at creativity everyday
Become your own “Innovation Thought Leader!”
Fusion Marketing, 2025 Marketing & Beyond
Ever since Joe caveman advertised loin cloths on the local cave wall, Marketing has had a “new” way of doing it better than the last guy. But if you’re calling yourself a “Social Media Expert” then you’re being left behind with the folks that still own Walkmans and VHS tapes.
Traditional marketing tools, the digital revolution, and social media each have their strengths. But bring them together in Fusion Marketing and POW! You’ve got the next generation of marketing innovation. Ready to have your mind blown? Don’t miss this 50-minute seminar to understand the one seamless tool set that will accomplish every objective with laser-like precision—and get exponential results without investing an additional dime in your marketing budget.
Understanding all of the available tools and knowing which ones to use and how to use them most effectively. Digital marketing is much more than having a Facebook page and sending a few tweets.
Understanding terms such as “the fundamental shift in power”, “link love”, “Google Juice” and “What the SEO advantages are to blogging?”
Using mobile marketing, segmenting”, “day-parting” to achieve a 35% email conversion rate. • Explore in-game advertising, virtual worlds, and video marketing. It’s a lot more than you ever thought!
Learn about Fusion Marketing which is the next generation of marketing which brings 6,000 years of traditional marketing, exciting digital marketing tools of the Internet, and social media and fully integrates the into one seamless tool set that will accomplish every objective you set!
Understanding Fusion Marketing isn’t just about integration; it’s such a totally new concept o f “Interconnecting” all of your traditional and digital tools has been accepted by the United States Patent & Trademark Office as “Patent Pending”.
Executive Education Master Classes
(Customized to your needs)
The Innovative Thinking Master Class
You’re at the top of the food chain at your company. Or maybe you want to be. Either way, congratulations. You’ve got the heart of an innovator. But there’s a problem. Don’t tell anyone, but if you don’t figure things out fast, you’ll still get eaten by sharks—both inside and outside your pond, before you even get started. Every day, you’ve got to leverage the diverse talents and expertise of your workforce and solve multi-faceted challenges across multiple disciplines. Who’s got time to analyze the future? Who takes time to become more creative? If you’re wise, it’s you. Join the elite execs who’ve invested their precious time to train with Lon—C-level men and women from companies like Comedy Central, Disney, The Taj Mahal, and more.
Consider a customized one or two-day executive education retreat. Join Lon as he dives deeply into his secrets on an executive’s level to crack the creativity code. A retreat to move forward. How cool is that?
You already know that if you only maintain the status quo you will be left behind. But having the tools isn’t enough anymore—everybody’s got them. You need new skills and a totally new mindset. Now, more than ever, it’s important to focus on innovation and creativity to differentiate yourself from your competition.
What’s essential to YOUR success? Have you gotten there yet? If so, for how long? Put it on the table, then be ready to dissect its very core. Learn all the facets of collaboration and disruptive innovation, and how they can work for you. Study the process and strategies of Innovative Thinking while cultivating your own capability to openly create and innovate what will be essential to you and your company’s success.
With hundreds of disruptive thinking innovations, thought-provoking quotes, creativity-in-real-life scenarios, you’ll discover how the biggest companies in the world have used innovation to create the most successful products in history… and you’ll challenge yourself to be an innovator of the future. Over 40 brain exercises are guaranteed to strengthen and challenge your most important muscle (your brain). Executive cape fittings optional. Let’s get started.
The Fusion Marketing Master Class
Harry Potter had a wand. (He also had a nasty scar.) You’ve got FUSION, and that’s pure magic, without the flesh wound. This executive-level intensive gives you the power to turbocharge your team and your marketing efforts to save money and time… and increase your team’s engagement and the company’s revenue.
The magic spell? The potion is a pinpoint of your best traditional marketing efforts sprinkled with the secret mix of social media and digital marketing to reach more customers than ever, while spending less money.
Packed with case studies from LinkedIn, New Zealand World Cup Rugby, Sheetz Convenience Store Restaurants, and other companies that use fusion marketing with impressive and measurable results, this one-day intensive provides everything you need to drive dramatic increases in traffic and revenues. Fusion-Superiosus!